Visual identity
A consistent logo system, typography, colour and image direction. We can refine an established identity or develop a new direction when the business needs one.
Carry the standard of your website into the material people keep, share and present. A brand package brings your identity and sales communication together.
Start your projectBuilt around your business
We start with what people already recognise and where the company is going. The scope follows the material your team actually needs.
A consistent logo system, typography, colour and image direction. We can refine an established identity or develop a new direction when the business needs one.
A clear account of your services and capabilities, designed for reading and sharing. Technical detail, supporting evidence and the next step each get the space they need.
A story built around the decision in the room. We organise the argument, simplify the slides and keep important evidence attached to its explanation.
The agreed handover includes the formats and guidance your team needs to keep the work consistent. We define the required documents and working files with you before the project begins.
Connected to the website
A brochure should not feel like a different company from the website. We develop the message and design together, then adapt them to how each piece will be used.
The investment
A focused identity refresh and a full set of sales materials are different projects. We agree on the work and the fee before we begin.
Your next chapter
Send your current website and what you want to change. Sidetrack will review it and respond in under 24 hours.
Start your redesign